MAM

Leading Media Asset Management
Media — 15 May 2019

Leading Media Asset Management projects: an expert’s guide

As we produce more content every day, the importance of Media Asset Management (MAM) continues to grow. Although MAM projects can be long, labour-intense and complex, when done right they help accelerate production cycles, improve collaboration, position content for future AI toolsets, and make it easier to maintain brand consistency. How then, do you lead […]

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