Strategy

Reinvigorating the high street through retail experience design
Tips & Insights — 6 September 2018

Reinvigorating the high street: 5 tips from a retail experience designer

“With everyone focusing on how digital can deliver and the emphasis being placed on the digital journey, there is a huge opportunity for brands to differentiate and gain competitive advantage through intelligent, thoughtful service design.” Aileen Poe, Senior Designer at FITCH We are bombarded by stories in the press of how retailers are struggling to […]

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